Gadsme Circle: signs that sit in the scene
Millions of people spend their evenings in racing games, football sims and open cities, which makes them a media environment rather than a niche. In this format the brand visual is placed as an object that never stops the game or asks for a click.
Planners treat it as a mix of outdoor and digital video, with reporting on views, time on screen and reach.
Case studies and contact details for Gadsme Circle are on gadsme.com.